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HERE'S A LITTLE ABOUT 

MY UX APPROACH TO LIFE

HUMAN-CENTRED

Hi, I’m Florence. 
I’ve made the jump into the UX/UI world from a colourful background of industries.

I'm a UX designer based in Melbourne with a marketing and customer service background. Having worked in industries where I've been the link between the customer and business goals is what's made me curious. I strive to create new innovative ways to gain the best for both sides. As an optimistic yet practical designer, the human-centred design approach gives my work a deeper meaning and purpose.

 

My mission is to create inspiring and innovative designs to spark some fun in a progressive way. Empathy and curiosity are at the heart of how I create as a UX designer.

WHO I AM OUTSIDE OF UX

MY HOBBIES

Outside of UX design, I enjoy cycling around new areas, having a cup of Barry's tea, watercolour painting, drawing, and having people around to cook them a roast dinner. (I can confidently say that I have one of the best roast potato recipes, reach out for a chat and I'll be able to share it with you!) 

Here are some older and newer bits I've done. 

GETTING TO KNOW ME MORE

FAQ's

What is your favourite part of the design process?

What does your family think you do?

Where did you grow up?

MY ADOBE CREATIVE TYPE

THE VISIONARY

I’m full of ideas, and I can see potential and possibility everywhere. I try to see the spark of potential in everything and everyone and to inspire others to see it, too. 

Emotional, passion-driven, and full of ideas, I combine a vivid imagination with a desire for practical solutions. My introspective and intuitive nature is balanced by a keen interest in the world around me and a desire to contribute to society.

 

I love sharing my ideas with others and creating a community around shared values and ideals.

 

- Adobe Creative Type 
 

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